Skip to content

Creative studios

A critique method with a folder per brand

Studios know how they critique, and they know that brand files are not a commons. Put the critique on the agent. Put the brand in a space.

In the workspace

  • Producers ask the agent for a review against the studio's bar, using that brand's files.
  • The client can follow along as a viewer without editing the method.
  • A better critique checklist is a publish, not a hunt through old decks.

A fit when

  • Brand and campaign studios
  • Small teams with a strong point of view
  • Accounts that should not share drives
Talk about a rollout